The link building services are utilized for building links on the websites of others and these links point to your site. Actually, these are digital referrals or also termed as popularity votes for the site and these are many times termed as anchor links or external links. There are many companies out there who offer these services. Some of them are pretty good while others are bad.
Criteria for hiring link building services
There is a need to hire a company for link building because it is hard work. Even if you have hired a proper company or service to do the link building for you, there is some work left for you. However, this company will guide you through the building process. You must make sure that the service you select has the expertise to help you with your link building and internet marketing exercise. This is the reason why we see competition evolving and in this article, we will compare three useful link building services viz. Fat Joe, Rhino Rank, and The Hoth.
You need to hire a service that answers your queries honestly. There is no need to understand everything however you need to feel as if they are honest and sincere. As you will be working with them for a while you must enjoy working with the service. Check out the domain authority of the service at http://www.opensiteexplorer.org/ to ensure that they have a domain or page authority in the excess of 30 or 40. Most companies can provide you 5 to 10 good links every month and if they are offering more take a closer look at them and be aware.
1. Rhino Rank:
Rhino Rank was developed as a white label solution for businesses looking to scale their SEO campaigns affordably. It provides guest posts and curated links for the battle of the SERPs. The Rhino Rank curated links are unique to the niche market and they are useful for diving results even in demanding markets. There is full control provided on the building exercise. You can select the URLs you wish to promote along with the niches and anchor texts. You can decide how aggressively you wish to promote your website.
Rhino Rank generally varies a lot in terms of quality but it is good from the pricing perspective. It is also good at getting links from websites having a lot of traffic. It is slightly different than Fat Joe in the sense that Fat Joe specializes more in guest posts by writing new content and getting it published while Rhino Rank prefers to get the links inserted in the existing content by working with the webmasters. Rhino Rank uses a manual process for achieving this. They believe that curated links give you better results than guest posts. It is their opinion that Google loves links built into existing content that has authority and trust over a while.
Having said that there are reviews about Rhino Rank which suggest that complained about links leading to spam websites and malicious content and also about links getting deleted.
2. Fat Joe:
Fat Joe offers a big range of services that mostly cater to SEO consultants and agencies. Along with premium link-building services, it offers local citation, press releases, infographic creation, and content writing services. Fat Joe offers its link-building services from $60 onwards for a DA 10+ website. DA or Domain Authority is a metric utilized for deciding the authority of a specific domain. Getting links from high DA websites is quite beneficial for your SEO marketing campaign. For the DA 20+ sites, they charge $90 and for DA 30+ their charges are $120. Fat Joe offers a powerful dashboard for managing, tracking, and placing orders by using a single dashboard. It doesn’t matter whether you have one or a hundred clients you will be alright.
Fat Joe link building service is easy to use and the live dashboard makes you feel more confident. Sometimes they offer more expensive links for a larger order of low-quality links. They are a good overall service and are recommended for those looking to speed up their link-building process without having to do it manually.
There are some complaints about websites going down and being rebuilt later with PBN. Some websites also turn out to be low quality in terms of authority and traffic. Sometimes the links ordered are hidden due to privacy reasons and many times these links failed to impress the client and can result in a loss. But overall they are well recommended.
3. The Hoth:
The Hoth is also similar to Fat Joe. It provides a range of services with a natural link-building strategy by creating properties on powerful blogging platforms that link back to your website. You will have full control over your anchor text and the links as a result. TH has a team of content writers who create relevant content semantically which is 100% original. They also offer a money-back guarantee like Fat Joe and you will be aware of the time frames involved in receiving the reports. They are quite good with scalability and have an aggregate customer portal for organizing your campaign.
The Hoth also provides links with higher DA than you have ordered many times. Many times the links you have ordered arrive faster than expected. In one case the links were expected in 4 weeks while they arrived in 8 days. They also provide incredibly fast customer support although sometimes you may not get the expected reply. Their websites publish articles that do not link out all the time and so they are more legitimate. And lastly, you will find that these links do help out.
On the flip side, the DA 40 links are not worth the rise in price. Safety in terms of client sites can be an issue.
So, should you be using The Hoth or Fat Joe or Rhino Rank? Which one of these three will have the links to aid you in ranking your site? It depends on your target, the niche you are working on, and the number of links, you will need for beating the competitors.